We help businesses grow and remain relevant through evidence-based strategies, advanced analytics, and exclusive access to both global and local consumer insights.
Through research that gives the ‘So Whats & Now Whats’ not just the ‘Whats’
By uncovering the value of your proposition/ product when you plan to make an investment
By optimizing your brand-product-price mix that fits target market
Through brand health tracking, customer satisfaction and others
Through Synergy-YouGov initiated research and thought leadership events
Research works and thought leadership events that were recognized:
in the PhilippinesWe help businesses grow and remain relevant through evidence-based strategies, advanced analytics, and exclusive access to both global and local consumer insights.
Through research that gives the ‘So Whats & ‘Now Whats’ not just the ‘Whats’
By uncovering the value of your preposition/product when you plan to make an investment
By optimizing your brand-product-price mix that fits target market
Through brand health tracking, customer satisfaction and others
Through Synergy-YouGov initiated research and thought leadership events
Thought Leadership Campaign of the Year – Consumer Services at the prestigious International Business Awards for ”Empowered Brands Through Consumer Insights: Trailblazing in Consumer Insighting For Purposeful Brand Growth“ campaign
Thought Leadership Campaign of the Year at the prestigious Asia-Pacific Stevie Awards for "Harnessing AI for Sustainability: Insights and Opportunities for Brands“ campaign.
Thought Leadership Campaign of the Year at the prestigious Asia-Pacific Stevie Awards for "Empowering Brands through Consumer Insights" campaign.
Synergy’s Consumer Insighting and Storytelling Conference from Insights Association of the USA for the Next Generation Market Research Awards.
Eureka Project for social values market research for Meralco K-Load pre-paid electricity research project that helped consumers, the company and government
in the PhilippinesWe help businesses grow and remain relevant through evidence-based strategies, advanced analytics, and exclusive access to both global and local consumer insights.
Synergy Market Research + Strategic Consultancy is a market research and management consulting company that provides evidence-based strategies from research and data analytics conducted. These help in better, more informed decision-making for companies’ business growth and digital transformation needs.
We view the world through various perspectives and see the various approaches to serve as a Strategic Market Research Ecosystem
Research works and thought leadership events that were recognized:
Innovation in Brand Renovation / Rebranding Category
Thought Leadership Campaign of the Year – Consumer Services at the prestigious International Business Awards for ”Empowered Brands Through Consumer Insights: Trailblazing in Consumer Insighting For Purposeful Brand Growth“ campaign.
Outstanding Contribution to Consumer Insights – Regional for “Empowering Brands through Consumer Insights” campaign.
Thought Leadership Campaign of the Year – Consumer Services at the prestigious International Business Awards for ”Empowered Brands Through Consumer Insights: Trailblazing in Consumer Insighting For Purposeful Brand Growth“ campaign.
Thought Leadership Campaign of the Year at the prestigious Asia-Pacific Stevie Awards for “Empowering Brands through Consumer Insights” campaign.
Thought Leadership Campaign of the Year at the prestigious Asia-Pacific Stevie Awards for “Empowering Brands through Consumer Insights” campaign.
Eureka Project for social values market research for Meralco K-Load pre-paid electricity research project that helped consumers, the company and government
Synergy wins Bronze at the 22nd International Business Awards in the Thought Leadership Campaign of the Year – Consumer Services category for our campaign, “Empowered Brands Through Consumer Insights: Trailblazing in Consumer Insighting for Purposeful Brand Growth.”
At the intersection of insight and action, we create a research-driven ecosystem that empowers brands to move with clarity and purpose.
BrandIndex (Daily results on brand health metrics)
Profiles (UAI, psychographics research, media and lifestyle studies, segmentation and profiling, brand usage, and more)
Quantitative Research
Qualitative Research
Desk Research
Market(In) Sights Event
Consumer Insighting and Storytelling (Web) Conference
LightBulb Series
e-Panel Webinars (2020-2021)
With evidence-based strategies, deep research expertise, and actionable insights, we empower better decisions and measurable growth for your business.
We ask the right questions and engage in meaningful dialogue to understand your business and marketing challenges. This let us propose the best research solutions, uncover gaps that need evidence, and co-create a roadmap that turns insights into action for today and what’s next
We don’t stop at the “What.” We go deeper to uncover the “So What”—why it matters and the “Now What”—what actions to take. With experience as former marketers and entrepreneurs, we connect the dots and help you move forward with insight, relevance, and confidence.
We don’t sugarcoat. We give you the hard truths cutting through noise, challenging assumptions, and uncovering what really matters. Real progress starts with clarity, and trust is built on honesty. We’re here to move forward with you—committed to your success.
The world doesn’t stand still and neither do we. We keep a close ear to customers, a sharp eye on the market, and an open mind to change. Through continuous learning, we help you spot shifts early and deliver insights that are not just relevant, but forward-looking.
With evidence-based strategies, deep research expertise, and actionable insights,
we empower better decisions and measurable growth for your business.
We ask the right questions and engage in meaningful dialogue to understand your business and marketing challenges. This let us propose the best research solutions, uncover gaps that need evidence, and co-create a roadmap that turns insights into action for today and what’s next.
We don’t stop at the “What.” We go deeper to uncover the “So What”—why it matters and the “Now What”—what actions to take. With experience as former marketers and entrepreneurs, we connect the dots and help you move forward with insight, relevance, and confidence.
We don’t sugarcoat. We give you the hard truths cutting through noise, challenging assumptions, and uncovering what really matters. Real progress starts with clarity, and trust is built on honesty. We’re here to move forward with you—committed to your success.
The world doesn’t stand still and neither do we. We keep a close ear to customers, a sharp eye on the market, and an open mind to change. Through continuous learning, we help you spot shifts early and deliver insights that are not just relevant, but forward-looking.
Stay ahead of the curve with our expert-led events, workshops, and trainings designed to turn insights into action.
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